Founder and CEO of The Mayshad Group, a women centric comprised of enterprises, dedicated to leadership, development, diversity and inclusion. Nezha is a global advocate for the economic empowerment of women with an active community of 1.6M. She hosts conferences and events, bringing together policymakers, corporate leaders, and activists to build awareness and implement strategies to reach the United Nation’s 17 Sustainable Development Goals (SDGs).

Nezha runs Women CHOICE, a New York based agency working closely with brands, corporations and institutions to implement diversity and inclusion initiatives and campaigns. She recently wrote and published “Be a leader” at Post Hill publishing, a book on the 12 fundamental values of leadership. Nezha’s newest venture in Tech, ''CHOICE' , is a natural step forward in the evolution of the Mayshad Group, an innovative, next generation social network platform for women executives and founders.

In an era where influencers touch the heart of consumers, Nezha Alaoui has been using her influence to advocate for women. Over the past decade she has built her dedicated social media following, published several books, and founded organizations committed to women ' s leadership, development, and innovation. When Nezha speaks, women listen, not only for her exclusive style and taste, but also for the authenticity she shares with them. The lifestyle values of a Mayshad Woman are success driven, purpose oriented, positive life choices, refined luxury.